I guess some people have started looking at thin-slicing as a means to achieving optimal quality in decision making. Let’s take a look at where the social research has brought us. Malcolm Gladwell talks about it in his book, Blink. Of course, when the lay population looks at the implications of such an ability they go, “wow, that’s cool… since it’s scientific, let’s use it on everything”.

Scientific basis, yes. Scientific decision-making? Hmm… not quite.